Insights about the app design and development ecosystem.

Opinion Business

Apple Watch Apps x iPhone Apps?

The first prototype of the Apple Watch was an iPhone with a Velcro strap, but the intention of the development team wasn’t to replicate the experience on your wrist. It was just a simulation, created for testing core functions of what Apple’s wearable could absorb from the smartphone. However, a great number of app developers didn’t catch the idea. They made apps as if the watch was a replacement for the iPhone and that was not the plan, at all.

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Opinion Design

12 Hottest Looks for Android Applications

Here at Cheesecake, we strive to achieve not only the best app performance but also a better presentation. As we already covered for iOS, GitHub libraries can be life (and time) savers, and with Android’s competitive market, the smallest difference can be fundamental for engaging users. If you also want to work with the best open-source libraries to deliver a nice and responsive experience for everyone, check out the 12 Hottest looks for android regarding Java libraries:

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Opinion Development

Should I develop hybrid mobile apps? Nope (at least not yet)

Hybrid apps are a very controversial subject when it comes to mobile app development trends. This topic has been receiving a lot of attention in the past couple of years, but even so the technology has never been massively adopted by the market. This post will explain why we still don’t recommend them (in 90% of the cases).

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"Obj-C and Swift, not Obj-C vs. Swift" by Colin Cornaby

(Published in March, 5, 2015, at

On Twitter, I’ve been vocal that I don’t believe Obj-C is going away any time soon. For reference, Apple’s stance on the matter is:

“Objective-C is not going away, both Swift and Objective-C are first class citizens for doing Cocoa and Cocoa Touch development.”

It’s important to note that while there are a lot of community websites stating that Swift is the replacement for Obj-C, that has never been any sort of official position from Apple.

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Development Design

9 Hottest Objective-C Libraries for iOS

If you’re thinking about creating an iOS app, it’s essential to understand the best libraries that implement great functionalities with little effort. Thinking about that, we’ve picked the 9 hottest GitHub libraries that could help you save lots of time – and create amazing effects – while developing iOS applications that have the newest (and freshest) trending look & feel.

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What’s the mobile platform for my business?

We’ve spent the last weeks discussing, brainstorming and researching with our coworkers the best way to answer this question through a helpful service that would be delivered with speed and excellence.

With that in mind, our team has looked for the freshest data in a great number of websites, news articles and tech blogs about the two major players in the mobile game, iOS and Android: charts, numbers and notes regarding features in each platform. With that info, combined with our expertise, we’ve concluded that we could offer a logical process that compiles our findings.

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