Cheesecake Labs CEO Featured in Forbes: What Engineering Leaders Should Know About Cross-Platform Apps
Cheesecake Labs is proud to share that our CEO, Marcelo Gracietti, has been featured in Forbes Technology Council with the article: What Engineering Leaders Should Know About Cross-Platform Apps.
In this contribution, Marcelo highlights how modern cross-platform frameworks, such as ReactNative and Flutter, are transforming mobile development, delivering scalable apps with faster time-to-market, cost savings, and unified user experiences.
Key Insights
Drawing from Cheesecake Labs’ experience across more than 20 cross-platform projects, Marcelo explains why a single codebase approach is becoming a strategic advantage for organizations seeking scalability and efficiency.
Some of the highlights include:
30% faster development cycles and simplified maintenance with one unified codebase.
Simultaneous iOS and Android launches, accelerating product releases.
Broader talent pools, leveraging JavaScript and Dart to reduce dependency on siloed specialists.
Consistent user experience across platforms, reinforcing brand identity.
He also shares a practical roadmap for companies considering the shift, covering everything from cultural alignment to incremental versus complete rewrites, as well as the common pitfalls to avoid.
Marcelo’s insights reflect our mission: to guide companies with strategic digital product development, combining engineering excellence, UX/UI design, and agile collaboration to help leaders scale technology with confidence.
Cheesecake Labs is a software design and development company that delivers digital products for the world's most innovative markets. Working with Fortune 500 and fast-growing startup clients in the U.S. and Brazil, the company specializes in mobile and web experiences, including emerging technologies such as AI, Blockchain & Web3, AR, and IoT.