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Insights about the app design and development ecosystem.

Workflow Others Design Business About Us

Storytelling your way to innovation

Innovation matters. It is determinant for organizational growth and consequently to the products that we are building.

Having said that, when it comes down to exploring new opportunities that could lead us to innovation, the way we build and tell these stories can lead us to success (or not). But why isn’t that so easy? Because we are programmed with many behavioral mechanisms that prevent us from acting. To briefly illustrate, one of these behavioral mechanisms is the so-called “negativity bias.” Continue Reading

Technical Development Business

Technology trends transforming the energy sector

Have you heard about microgrids, virtual power plants, demand response, or distributed generation concepts? Do you know how these issues relate to the technological trends expected for this year? In the era of startups, innovation, and exponential growth, new models are emerging in different markets to address technological trends that are already a reality in many countries. The energy sector has evolved alongside this trend, creating opportunities for the insertion of new business models, such as those involving distributed generation, and increasingly making the market more flexible.

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Development Business

Cheesecake Labs ranked Top#1 Mobile App Development Company in Latin America by Clutch

Cheesecake Labs is honored to be featured as Top #1 Mobile App Development Company by Clutch, representing the best choice for nearshore development company in the US. We are very proud of our team and our work for such meaningful recognition from this leading B2B tech services research and review platforms.

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Business About Us

Is diversity a passing fad?

How companies mistakenly try to use diversity

What comes to your mind when companies talk about diversity? Or even better, what did you think about when you saw all their Twitter accounts changing into rainbow logos this June?

I, personally, felt really happy when I saw diversity initiatives not only in companies in Brazil, but also in companies from the town where I live, Florianopolis. But when you stop to really think about it, don’t you have this annoying little thought in the back of your head saying that this is just a new trend and maybe one day it will pass?

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Business About Us

Cheesecake Labs presents enhanced SU App at SingularityU Brazil Summit 2019

We’re glad to share that we’ve returned from SingularityU Brazil Summit 2019, where we’ve presented the newest version of the SU app for Singularity University.  Featuring a chat functionality, the app now expands its experience regarding information exchange, research and data in areas like artificial intelligence, robotics and digital biology.

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Workflow Tools Opinion Business

Behavior-Driven Development: way beyond a testing principle

Picture this: 5 people talking about the same subject in different languages. What are the chances of misunderstanding? As you can imagine: a lot. Well, this is a common scenario in software development teams up to some point. One of the most common reasons that lead to failure when building a product is the lack of well defined goals and requirements amongst developers and stakeholders. This can be caused by a wide variety of reasons. But it is safe to agree that most of them are due to lack of communication.

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Opinion Business

Women in technology: why is this still a taboo?

Technology remains a heavily male-dominated area, even after decades of extensive efforts to promote female participation. But women can and should have more recognition and representativeness. 

Known as one of today’s key technological hubs, Silicon Valley also stands out for the hardships faced by the women who work there.

Unfortunately, what we see today is still a reflection of the past.

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Opinion Business

12 online services to boost your business efficiency

As companies grow, it’s common to see directors facing the challenge of managing different processes which can get more complex due to customer’s increase. First-time managers often have to cope with areas such as people management, finances, marketing, operations, etc and the easiest way to deal with that amount of info is using the classical spreadsheets.

They certainly have their value and can even be a great solution depending on the application. However, online services can definitely bring a higher degree of automation, uniformity, speed and ease to the various operational processes in a business. Once one is able to do so, much space is open to other key activities. Here is a list of 11 online services and tools to enhance directors’, managers’ and assistants’ routines.

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