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Insights about the app design and development ecosystem.

Business About Us

How much does it cost to build an app?

I’ve been running a mobile and web design and development company for more than 3 years now, and – as also the lead of sales – I often hear the following question: “I want to build Uber (or WhatsApp, Airbnb, etc), but a bit different. How much would it cost?”. Every time I hear that question (and I’ve heard it A LOT) I feel the urge to answer: “Considering that Uber raised $3.5 billion dollars, and at least 5% of their funds were focused on its technical infrastructure (apps, servers, websites, data centers, etc), your app should cost something around $350 million USD”.

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Opinion Business

Working with a virtual team: 7 best practices

Working with virtual teams is a big trend in the software development industry, as the globalization of labor is the only viable way to scale the growth of the sector. New technologies in virtual reality, high-speed Internet connection and communication tools open exponential options for virtual collaboration, and will reformat what globalization looks like. In the future, you’ll be able to sit in a meeting room anywhere in the world with whomever you’ve organized that with. You might not be able to shake their hands, but here are the best practices  – and tips – on how to best work with those virtual co-workers:

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About Us

Rethinking remote collaborative development, Cheesecake Labs

After being an early employee at Uber and having to come back to Brazil to finish my engineering degree (one of the tough ones), I’ve realized that the world is a poorly connected place and that this is bad for everybody. There are so many awesome engineers in Brazil working for crappy companies and so many awesome companies in the US that can only hire crappy engineers. Why is it so hard to find other individuals that are working (really hard) to reach a mutual goal? Why can’t the good and dedicated people reach each other more easily?

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