---
title: "Privacy Policy | Cheesecake Labs"
description: "How Cheesecake Labs collects, stores and uses the personal data of the users of its solutions and business partners."
url: "https://cheesecakelabs.com/privacy-policy"
locale: "en"
updatedAt: "2026-08-03T16:40:21.202Z"
---

# Privacy Policy | Cheesecake Labs

> How Cheesecake Labs collects, stores and uses the personal data of the users of its solutions and business partners.

## Privacy Policy

This document, hereinafter referred to as the “Privacy Policy”, details how CHEESECAKE LABS SOFTWARE S/A., a private legal entity, registered with the CNPJ/MF under No. 19.384.141/0001-83, having its headquarters established at Avenida Desembargador Vitor Lima, nº 260, room 1002, 10th floor, Madison Center Building, Trindade, Florianópolis/SC, CEP 88040-400, collects, stores and uses the personal data of users of its solutions, as well as of its business partners.

## 1. Definitions

For the purposes of reading and interpreting this document, the terms listed will have the meaning in accordance with applicable data protection law, set out below:

### User

Any natural or legal person, whether a customer or business partner who provides User Data for the use of CHEESECAKE LABS service platforms. 

### User Data

Data identifying a specific user, subdivided, for the purposes of this document, into: personal data (such as, but not limited to: name, ID, CPF, email address, residential address, telephone); navigation data (such as, but not limited to: login and access password when necessary, length of stay on the CHEESECAKE LABS website) and financial data (bank account information, credit card data).

### Cookies

Files automatically created and stored on the devices (computers, mobile devices, etc.) of Users when accessing websites on the Internet, and which store data identifying the device and navigation.

## 2. Purpose

**2.1** The purpose of using user data at CHEESECAKE LABS is due both to the execution of design and software engineering services, as well as the improvement and creation of services and dissemination of content promoted by CHEESECAKE LABS itself, such as:

- Improving billing and development deadlines for digital product creation and development projects through design and software engineering;
- Improvement of services: user data is used to improve performance, content layout, among others;
- Periodic sending of advertising and information material from CHEESECAKE LABS to the email address registered by each User, in order to keep them updated on the solutions offered by CHEESECAKE LABS, as well as the main news of the digital market through our specialists;
- Credit protection, anti-fraud and risk assessment: user data is used to add value to the protection of our services and customers, making the environment safer.

**2.2** The purpose for using bank details: We use this data to facilitate payment processing.

## 3. Collection

**3.1. **CHEESECAKE LABS only collects User Data for legitimate purposes and seeks to maintain its practices in compliance with all current laws and regulations and Regulatory Authorities, both national and international.

**3.2. **The collection of User Data can be carried out in the following ways:

(a) Manual and voluntary: upon completion of forms by the User himself (example: filling in data such as name, CPF and address when registering a new client); (b) Automated via software: when basic information on access pattern, device type and other information not directly identifiable is collected in an automated way and stored on the User's side and also communicated to our suppliers, which can be stored and processed on both communication sides.

- Teams are testing copilots, assistants, and automation tools
- Vendors are flooding your inbox with “AI-powered” solutions
- Internal pressure to “move faster” keeps increasing